by inspirenew | Oct 16, 2016 | Content Strategy, Online marketing, SEO, Social Media Marketing, Uncategorized
Building a Consistent Social Media Presence When you are thinking about your social media marketing strategy, a word that always comes up is ‘consistency.’ If you’ve done any research into this topic, you may encounter this word so often that you start to...
by inspirenew | Sep 22, 2016 | Content Strategy, Online marketing, SEO, Uncategorized, Websites
Benefits of Using a Content Management System Content management systems are a fairly recent invention. A decade ago they just simply did not exist. So if you have no idea what a content management system is, you are excused. However, even if you do not at this...
by inspirenew | Jul 11, 2016 | Online marketing, SEO, Uncategorized, Websites
Why Mobile-Friendly Design is Essential Today A mobile responsive website is one that is designed in such a way that it renders well on both mobile devices (such as tablets or smart phones) and traditional computers (such as desktops or laptops). In today’s mobile...
by inspirenew | Jun 5, 2016 | Branding, Content Strategy, Marketing, Uncategorized
The History and Vision of Our Web Design Company When I meet with clients or potential clients, I talk to them about the importance of telling their story. People usually like to hear a story – the trials, the triumphs, the successes, the failures. We learn from...
by inspirenew | May 12, 2016 | Branding, Marketing, Uncategorized
Strategies for Successful Customer Adoption Marketing analysts have continually studied the behavior of prospects and customers in an attempt to determine the best way to get from awareness to adoption – that is, from first hearing about your product to purchase. One...