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How Inspire Marketing Created More Efficient Sales for A Taste of Indiana
Creating a store where it is easier to buy. A Taste of Indiana is a family-run, local business that has operated in Indianapolis for the past 22 years. They specialize in custom and premade baskets, boxes, and bags that feature items made by local vendors producing...
Now Is the Time for Online Sales
Coronavirus has certainly changed life in many ways. Our days now seem to focus on washing our hands, keeping our distance, and making sure that we have enough milk, bread, and toilet paper for another day. But what about all the businesses out there that still have...
Eight Important Books for Business Owners
As the world changes almost daily in our attempts to contain the coronavirus, you may find yourself with more free time than usual. If you'd like to spend some of that time reading, we have some recommendations for important books for business owners. The 7 Habits of...
Should You Be Choosing to Chat?
A chat window for your website is a big step. It represents a move towards modernization, adapts to the way your clients most like to communicate, and shows that you are a company with a mind for service. However, chat windows can also present a danger if not properly...
Why We Choose WordPress…And You Should Too!
By Brad Murray At Inspire Marketing, we don’t believe in cookie-cutter solutions. However, when we find something that works, we will use it. And when we find something that continues to demonstrate its superiority to alternative solutions, we will stick with it and...
Five Keys to Increasing Website Engagement
By Wade Danforth Who is visiting your website? Do you know? Or perhaps the more important question is who is visiting your website but leaving without taking any action. Visitors may have many reasons for a quick visit to your site. But whatever the reason may be, the...
How SEO Benefits Indianapolis Small Businesses
By Brad Murray SEO has certainly taken the business world by storm. While it wasn’t even a thought for most businesses a decade or two ago, it is now an important consideration in any legitimate marketing strategy. The big players in any industry have teams of experts...
So What is a Lead Generation Website?
By Wade Danforth Your website is only as good as the leads it can produce. When we meet with potential clients, we always start our conversation with the statement that we build lead generation websites. So what goes into a website that generates leads? That’s a great...
One Audit You Shouldn’t Avoid
How You Could Benefit from a Marketing Audit It’s tax season and the last thing any business is looking for is an audit from the IRS. IRS audits can be tedious, time-consuming, and sometimes costly. In contrast, a marketing audit can help you better understand your...
The Connection Between Website Coding and SEO
What do you know about computer coding? Can you “speak” any programming languages? You shouldn’t feel bad if you don’t know much about computer code, any more than you should feel bad that you don’t know much about neurosurgery. Computer programming is a highly...
First Things First: Marketing Questions to Consider
Many times when we begin to work on a website project, we stumble upon an unexpected issue. We find there are some marketing questions that need to be answered to make the project successful. The answers to these questions typically drive the information our clients...
Timing is Everything…in Social Media
Our last few blogs have dealt with consistency and the necessity of being consistent in your social media marketing efforts. We’ve looked at the importance of consistency in general and at consistency in content in particular. Now we are going to discuss being...
